Strava has recently updated its app, and the changes include the loss of leaderboards for free accounts.
Runners who do not have paid-for accounts will still be able to log their activity and take part in challenges, but some functions will only be available to subscribers.
Metrics like leaderboards will no longer be visible on free accounts (bar the top 10 all-time, and top 10 women), but subscribers will have full access. Matched Runs are now also a subscriber-only feature.
“This focus on subscription ensures that Strava can serve athletes decades from now, and in an up-front way that honours the support of the athletes we serve today,” said the team at Strava.
“We plan to take what we earn from these changes and reinvest straight back into building more and better features – not devising ways to fill up your feed with ads or sell your personal information. We simply want to make a product so good that you’re happy to pay for it.
“We think that £4 a month for Strava is money well spent. But we also know, especially lately, that there are athletes struggling to make ends meet and that the free version of Strava must remain high quality and useful. Rest assured that we will always offer a version of Strava for free, and you belong in this community whether you subscribe or not. We’re betting all our chips on you, either way. We hope you’ll bet on us.
“We are beyond grateful for your business and your support, and thrilled to recommit ourselves entirely to you, our fellow athletes.”
For full details of the changes visit strava.com/subscription